Dear Subscriber,
Subject: Is Creating A List Important?
Well first, let's understand what is a list.
A list (sometimes known as an opt-in list) is a technique of collecting valuable info, usually the
Name &
Email address of visitors who visit your blog.
Is it important to collect this information? You bet! 100%
Why? Because, you want to keep close contact with people who've come to your blog. Usually, most of your visitors who've found you via the search engines may not buy into your recommendations immediately for the very first time. It's not that they don't trust you, but you need to build that with them. Just like you would be sceptical to swipe your credit card to buy a product from a company you haven't heard of,..so would they. Visitors just want to be absolutely sure, they are dealing with the right company/individual.
They want to know if whatever you're offering them can actually help them solve their immediate problems and satisfy their needs.
So, the only way for you to build this TRUST is to keep close contact with your visitors. Give them something valuable in return for their Name & Email address and then, periodically, send them great content, tips, strategies, free vouchers etc for whatever Niche topics you're in. Eventually, in this way, you're going to command a high respect and trust and eventually, they'll buy from you.
Steps To Start Building A List?
STEP 1> The simplest way is to offer your visitors a "valuable" FREE gift. This gift can be in the form of a report, an ebook, a gift voucher...anything as long as it's original and not freely available on the Net. Try looking up
PLR E-book Club A free club you can join to download some 400 over Niche e-books. PLR stands for Private Labels Right where you can buy the rights to a particular e-book and claim yourself as the author. It's legitimate, easy and more professional.
STEP 2> Then, you'll need to subscribe to a powerful list building tool or usually called an autoresponder. There are many in the market, free ones, paid ones! Which one should you choose?
Paid ones can range from $9.95 - $19.95. Famous
companies like Aweber, AutoResponsePlus and iContact are just some of
the industry's big boys. I have subscribed to them all including Aweber and I'll tell you its NOT worth paying $19.95 for a simple autoresponder program!
Right now, I'm using
Benchmark Email and I have no complaints whatsoever. I love the ease of use and simplicity of their tool. On top of that, they charge half of what Aweber is charging. Only $9.95 p/mnth.
ALERT!!! AVOID FREE AUTORESPONDER ACCOUNTS! Why?
- Because usually, the ISP's have black listed most of them (due to high spam act violation) and therefore, your emails DO NOT end up reaching your subscribers.
- Most of the companies that offer free accounts are not so ethical and they tend to make some extra money by selling your information to 3rd party companies.
- Lastly, you're running a business and as a businessperson, it does not set a good impression in the minds of your visitors when you use FREE stuff.
STEP 3> Once you've got the code of your opt-in form, all you need to do is insert it in your blog.
Need help with that? No problem! Just email me your blog admin logins + your form codes from Benchmark (in .txt file) and I'll help you insert it with NO extra charge.
(If you need further assistance like crafting your follow-up messages etc. I have a guy who does it for me but there maybe a small fee involved.)
That's it! Make the money and blog till you drop! :-)
Amar@Aaron
CEO, Niche Marketing Resources