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Is what you have to say working for your business?

by Danielle Turner & Velvet Pumpkin Productions on Jun 24, 2020

IMAGINE what you can say!
REEL news worth reading
Tel: 1.604.786.3066

Get the results from your message that you deserve!

Your business has been re-opened for a few weeks now and you realize that it's not going to be business as usual.

I remember a coach of mine telling me that there is a big advantage to being a small business, which is that you can change how you do business quickly. "You can pivot on a dime," she would always say. This is a huge plus you and I both have against those giant corporations. And it's this advantage that will keep us connected to our communities, which is vital to staying in business.

In times like we are experiencing now, it's often the message that your company sends out which should be the first thing that gets your attention and that you might want to change "on a dime." You may have a wonderful message that has worked perfectly for you for many years. But cultures change. People change. Global focuses change. As small business owners, we need to be on top of that.

How will you choose to address your followers' new concerns - while still making it relevant to how you serve them? Will you change your tagline? Will you choose new tools and new media to send your message out to your followers? What message will you send out that encourages new followers in this new world?

Here are a few things to think about when you spend time reworking what your business wants to say to its community:

Social media is still very powerful. Facebook, Twitter, LinkedIn and Instagram. However, there's a new social media platform that is taking the world by storm. It's called TikTok. The New York Times says, "TikTok will change the way your social media works — even if you’re avoiding it." So check it out. It's a whole different style of communicating.
Be personal. Show them the human side to your business, when you send out your eNewsletters, social posts and videos. Don't just market your business in your messages. Address your environment and your community.
Be supportive. Let your followers know that you are their advocate. Let them know that you want them to succeed and that you are there to help with that success.

Stay safe and enjoy what you do,
Call me anytime,
Danielle

604-786-3066

You've been taking my offer

I'm thrilled that many of you have taken my offer to get you noticed and back in action, during this pandemic. There is only one more week left, that this offer is available. If you've been thinking about this and haven't taken action, do so very soon. :)

PS: We don't have to finish the video by the end of June. You just have to put in your request by then. This is my gift to help you get that boost you may need to get back and running.

What was that offer again? Here's a reminder.

Consulting (FREE)
I'm excited that many of you have already taken me up on this. You can have as much of my time online or on phone for Free to talk video strategy. I will answer any questions you have for setting up and recording your best videos. I will walk you through the workflow. I will even give you content ideas. I will write you a report of recommended recording gear, following your purchasing budget. And there is no obligation to purchase anything from me.

Single Video Editing ($150 + tax)

(valued at: $650)
- length up to 15 minutes for final edit (raw footage is max 30 minutes)
- I will create a top and tail with a closing call to action
- I will add a lower third (your name and title - guest's name and title)
- I will include up to 3 separate text pieces with motion in the video
- No music (unless you provide it)
- No stock footage (unless you provide it)
- No motion graphics
- 1-2 day turnaround

Up to 4 videos/month Editing ($400/month + tax - cancel any time)
(valued at $1500/month)
- Same restrictions per video as Single Video Editing (above).

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This message was sent to danielle@velvetpumpkin.com by danielle@velvetpumpkin.com
8733 Granville Street,, Vancouver, BC V6P 5A4, Canada

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