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Weekly Newsletter: Email & Ecommerce Are BFFs
Integrate your Shopify page with Benchmark Email.
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Ecommerce and Email Marketing Are Best Friends with the Benchmark Email Shopify Integration
As an e-commerce business owner, you don’t want your customers to go through all that. That’s why first things first, you have to make sure the software you are using has been proven as a reliable and successful program. Shopify has been consistently ranked as a top e-commerce platform for years and for good reason.
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Marketing Mania: Star Wars
With a loyal global fan base, Disney would be crazy to not take this advantage of this mayhem to do some intense marketing ... and so they did.
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12 New Year’s Resolutions for your email marketing strategy in 2016
At Benchmark, we want you to achieve bigger and better things in email marketing this 2016, and we’re sure that you’ll see big results with these 12 email marketing-focussed New Year's Resolutions.
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Don't Miss The Katydids on TV Land's Teachers
We dug into their story and talked developing a following, how they translated their ideas to a TV show, the writing process and using social media to promote the show.
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Why Video Email Campaigns are a Great Idea
If you’ve pitched a couple of great ideas on what type of video email marketing campaigns to create, the inevitable question you’re going to get is: What’s the return on investment? I’ve formulated a list of stats that help you make the case for a creative campaign to your higher ups.
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Ideas for Your Video Email Campaigns
Here’s why video works, in addition to video email marketing campaigns being statistically liked by readers, one focused strategy over the course of the year is better than multiple scrambled and distracted efforts to do something noteworthy. And there are a lot of different ways to approach video, including these ideas.
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